Search Listening: How One Billion Google Health Searches a Day Can Inform Pharma Launches with Julia Walsh, CEO of Brand Medicine International
December 21, 2022
In this episode of Pharma Launch Secrets, Bozidar is joined by Julia Walsh, CEO of Brand Medicine International. If you want to learn more about leading a successful pharma marketing campaign in the US, tune in to this episode of Pharma Launch Secrets, a Podcast by Evermed.
Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide
In this episode, Bozidar is joined by Julia Walsh, CEO of Brand Medicine International. They cover:
- How can pharma tap into patients' concerns when preparing a product launch?
- How can pharma produce content that will engage patients?
- How can the search listening methodology help pharma companies work more effectively with patient advocacy groups?
And connect with the host and guest here:
About The Show:
“Pharma Launch Secrets” is a podcast by Evermed and hosted by CEO Bozidar Jovicevic. We host direct, actionable conversations with world-leading pharma launch experts and help you stay up-to-date with the latest trends and strategies to help you launch your product successfully.
Check out our three most downloaded episodes: